New Capital Link joins a prestigious lineup of sponsors for The Cairns Cup, disability golf’s premier match play event. The investment management firm’s sponsorship of a hole demonstrates its commitment to inclusive sports. Other notable sponsors include major brands such as Adidas, Sun Mountain, and Mizuno, as well as companies like Delegate Legal, Five Iron Golf, Jeffers, Lucido, and Interactive Brokers, among many others. This diverse group of supporters highlights the growing recognition and importance of adaptive golf competitions.
What is The Cairns Cup?
The Cairns Cup is a prestigious biennial golf tournament that pits teams from Europe and the USA against each other in a thrilling matchplay format. Established to promote disability golf at the highest level, the event provides a platform for golfers with various abilities and disabilities to compete on an international stage.
The tournament is designed to be fully inclusive, accommodating players with a wide range of physical challenges and skill levels. It features a unique set of rules that ensure fair competition while celebrating the spirit of adaptive golf. The Cairns Cup has quickly become one of the most anticipated events in the disability golf calendar, drawing attention from both the golfing community and mainstream sports enthusiasts.
Who is New Capital Link Sponsoring?
Among the remarkable athletes participating in The Cairns Cup is Kris Aves, a former Metropolitan Police officer and survivor of the 2017 Westminster Bridge terrorist attack. Aves’ journey from tragedy to triumph embodies the spirit of resilience that The Cairns Cup represents.
On March 22, 2017, Aves was one of the victims struck by a vehicle driven by an Islamist attacker on Westminster Bridge. The incident left him paralyzed from the waist down, dramatically altering his life and career. However, Aves refused to let his disability define him and instead channelled his energy into adaptive golf.
Using a specialised mobility device called a ParaGolfer, which allows him to stand upright and swing a golf club, Aves has reignited his passion for the sport. His participation in The Cairns Cup marks a significant milestone in his recovery and serves as an inspiration to many.
What is New Capital Link and Kris Aves’ Relationship?
New Capital Link assists Aves’ life by helping him manage his investments effectively. As a former police officer, Aves understands the importance of diligence and careful planning, especially when it comes to financial matters.
Reflecting on his experience with New Capital Link, Aves shared,
“As an ex-policeman, I’ve always been incredibly diligent about my investments. The team at New Capital Link has exceeded my expectations. Their expertise and personalised approach have given me peace of mind and allowed me to focus on my recovery and golf. I’m thrilled with the results and the support they’ve provided.”
This testimonial highlights New Capital Link’s commitment to serving clients from all walks of life, including those who have faced life-changing circumstances. The firm’s ability to tailor its services to meet the unique needs of clients like Aves demonstrates its versatility and client-focused approach.
When is The Cairns Cup?
The next edition of The Cairns Cup is scheduled to take place from July 27 to August 3, 2024, at the prestigious Cherry Creek Golf Club in Shelby Township, Michigan, USA. This event promises to be a celebration of adaptive golf, showcasing the skills and determination of players from both sides of the Atlantic.
The 2024 tournament will be particularly noteworthy as it breaks with tradition by appointing two female captains to lead the USA and European teams. This progressive move further emphasises The Cairns Cup’s commitment to inclusivity and equality in golf.
Alternative Investments London
New Capital Link, headquartered in London, has established itself as a leader in alternative investments. The firm specialises in providing innovative investment solutions that go beyond traditional asset classes, offering clients the opportunity to diversify their portfolios and potentially enhance returns.
With a team of experienced professionals, New Capital Link has developed a reputation for its expertise in areas such as private equity, real estate, hedge funds, and commodities. The firm’s approach combines rigorous research, sophisticated risk management techniques, and a deep understanding of global markets to create bespoke investment strategies for its clients.
New Capital Link’s venture into sponsoring The Cairns Cup aligns with its philosophy of supporting initiatives that promote diversity and inclusion. By backing this event, the firm not only raises awareness for disability golf but also demonstrates its commitment to making a positive impact beyond the financial world.
